Design Sprint Masterclass Review: Things You Need to Know!

Welcome to Design Sprint Masterclass Review!

We definitely don’t need to persuade you that the Design Sprint is effective, but a frequent query we receive is, “What is the impact of LEARNING the Design Sprint?” Is it worthwhile to learn?

Let’s get right to the course…

What is Design Sprint Masterclass a bout?

Learn everything you need to start running your own Design Sprints with confidence

The official Design Sprint course from AJ&Smart and Jake Knapp!

The toolkit that teaches you not just the Design Sprint process, but the art of running (and selling!) stress-free Sprints with confidence and success.

The Official Design Sprint Masterclass includes everything you need to start running Sprints in a matter of days…

70+ videos that take you through every step of the Design Sprint process

Actual resources, slide decks and checklists that we use at AJ&Smart when running Sprints with our clients

Access to a hyper-engaged community of Sprinters that can support you on your learning journey

Access to regular coaching calls (lead by senior AJ&Smart Sprint team members, and occasionally Jake Knapp himself!)

Access to updates and new resource additions whenever we add them (you can rest assured that you’ll always be learning the most up-to-date version of the Sprint with us!)

Who is author?

Jonathan Courtney

Jonathan is the Co-Founder of AJ&Smart and is a Product Designer working between Berlin and San Francisco. His passion is helping companies work better together and empowering individuals to make real change in their organisation. He’s worked with everyone from General Electric, to LEGO, and Airbnb.

Jake Knapp

Jake Knapp is the creator of the Design Sprint, and author of New York Times bestseller “Sprint” and the book “Make Time”. Jake spent 10 years at Google and Google Ventures, where he created the Design Sprint process, and now along with AJ&Smart he trains people all over the world about the Design Sprint and how to use it in their work.

How Design Sprint Masterclass Work?

A Design Sprint is a step by step process for solving big problems and validating ideas in 4 days.

The default product development cycle doesn’t check how customers will react until after you launch. The Design Sprint validates new ideas fast before you invest time and money to build them.

Alignment is the big unexpected benefit. Through intentionally designed exercises, multiple stakeholders are included in the idea development process, creating personal investment in the solution, leading to less mis-alignments and misunderstandings.

The core principles of the Design Sprint are:

• Working Together Alone (removing personal biases and levelling the playing field)
• Tangible (ideas) over Discussion
• Getting Started over Being Right
• Don’t rely on creativity

What will you receive when you participate in this Design Sprint Masterclass?

Getting started

• Start here! (5:02)
• History of the Design Sprint with Jake Knapp (33:17)

Resources to get you started

• Sprint Preparation Guide
• Facilitator’s Slide Deck (Powerpoint, PDF & Keynote)
• Facilitator’s Daily Checklist

Before the Sprint

• Introduction (3:22)
• What is a design sprint? (10:46)
• What problems should you solve in a Sprint? (2:39)
• How to choose the right people for the Sprint team (4:29)
• Preparation & research before Monday (6:56)
• Materials (6:56)
• Common Questions & Pitfalls (4:44)

Day 1 – Alignment & Solution Sketching (team workshop)

• Introduction (1:16)
• Kickoff (setting the scene) (0:48)
• Expert Interviews (7:14)
• Expert Interviews: An Update! (3:46)
• Finding the Most Important Challenges (HMW Voting) (4:17)
• Long Term Goal & Sprint Questions (12:45)
• How Might We vs. Can We Questions (3:20)
• Drawing the Map & Choosing the Target (12:00)
• Lightning Demos (7:00)
• Concept Sketching (in 4 parts) (16:00)
• Common Questions & Pitfalls (10:13)

Day 2 – Deciding and Storyboarding (team workshop)

• Introduction (1:30)
• Concept Voting (7:32)
• Solution Presentation (5:15)
• Straw Poll & Decider Vote (5:59)
• User Test Flow (pre-storyboarding exercise) (10:47)
• Drawing the Storyboard (7:50)
• Common Questions & Pitfalls (7:28)

Day 3 – Prototyping

• Introduction (0:53)
• Prioritising Key Screens from the Storyboard (1:00)
• Delegating and Assigning Tasks (2:17)
• Tools and Techniques (3:28)
• Non-Digital Prototypes (2:31)
• Common Questions & Pitfalls (8:54)

Day 4 – User Testing

• Introduction (0:44)
• Recruiting User Testers (4:58)
• Qualifying User Testers (4:07)
• Scheduling the Tests (3:31)
• Preparing for the interviews (2:23)
• Tools and Setup (2:03)
• Conducting the Interviews (4:07)
• Common Questions & Pitfalls (5:26)

After the Sprint

• Introduction (1:58)
• Summarising the Results (2:51)
• Checking-back (Following Up) (1:21)
• Common Questions & Pitfalls (7:53)

The Iteration Sprint

• Why do an Iteration Sprint? (1:02)
• How the Iteration Sprint Works (2:54)
• Common Questions & Pitfalls (6:07)

Downloadable Resources

• Sales Pitch Creation Guide
• On-boarding the client – Email template
• User Tester Recruitment Guide
• User Tester Recruitment – Email sample
• Delivery Summary Template

Advanced Facilitation

• Introduction (1:04)
• Setting Expectations (4:12)
• Showing Examples (2:00)
• Dealing with Skeptics and Trouble Makers (6:12)
• Staying on Time (2:15)
• How to Choose the Right Number of Dots (4:23)
• Maintaining the Groups Energy Levels (3:11)
• Common Questions & Pitfalls (5:19)

Q&A with Jake Knapp

• Can you use the Sprint for complex enterprise products? (4:29)
• What if your team comes to the Sprint with pre-conceived assumptions instead of user research (6:59)
• How do you deal with people who are very protective of their ideas? (5:50)
• Do you have to be experienced and/or charming to be a good facilitator? (3:20)
• What if the client already has an idea of what they want to prototype when they come to the Sprint? (3:29)
• Can you use Design Sprints for Marketing campaigns? (3:43)

Live Q&A’s (Optional)

• Selection of LIVE Q&As

Who is this Design Sprint Masterclass for?

Product People & Designers

Do you struggle to align with your team and come to clear decisions when you start a new project?

Team Leads & Project Managers

Do you get lost in ideas and find it hard to prioritise which tasks would be most valuable to execute?

Consultants & CEOs

Do you find aligning with clients leads to time wasting calls and meetings where no one is on the same page?

Pricing Design Sprint Masterclass

As you probably already know, Design Sprint Masterclass is currently selling for $1997, a one-time payment for full access to the program. The Design Sprint Triple 100% Moneyback Guarantee if you engage in the Design Sprint Masterclass and don’t feel you have learnt something new you can use to better yourself or your company.

If using the Design Sprint Techniques at work doesn’t make you more focussed, productive and resilient.

In my personal opinion, this is far too much money for such course.

If you find the price of this course is higher than your income, you can check out our cheap course HERE.

What are people saying about Design Sprint Masterclass?

I saw a number of social media user reviews after doing some research to find out more about the course. Here are some of their quotes:

Conclusion: Design Sprint Masterclass Review

Well there you have it – if you’ve ever wondered if there are any additional, perhaps less obvious, benefits to learning the Design Sprint then we hope this little article answers your questions!

If you’ve been on the fence about changing something about your career: be it satisfaction, how much fun you’re actually having at work, your current position on the corporate ladder or your business’ monthly revenue – Design Sprint can help you turn your work life around.

If you have any questions, feel free to leave any additional comments or questions in the section below.