Edit That Information
It’s simple to learn the guitar.
Just grab a guitar, sit down for like an hour a few times per week, start with the basics like happy birthday, and within a couple weeks you’ll know how to play something.
Now imagine if learning video editing was that easy.
Well, it is!
But how?
With copywork.
Copywork was a teaching style used back in the early 1900s for writing where students would copy out good writing word for word and mark for mark. In the process, they learn proper grammar, spelling, sentence structure and essentially how to write good.
Heck, even Benjamin Franklin did it back in the day.
Anyways, after learning this I always thought that you could easily learn video editing the same way.
Introducing Edit That!
Edit That is a 14 Day Cinematic Video Editing Bootcamp that is scientifically proven to actually make you a better editor.
Unlike other courses that focus on how much course content they can shove down your throat, Edit That is different. Edit That focuses on getting you the valuable practice that’s needed to actually become a work class editor.
Don’t believe me?
I guarantee that by the end of Edit That you will be a better editor than when you first started. Or I’ll give you a full refund. (See our Money Back Guarantee below)
Now, let explain to you how Edit That works.
How it Works
When you sign up for Edit That, I’ll send you 10 email over a 14 Day period.
In each email, you’ll find 2 things:
1 Video lesson
1 Editing assignment that you have to copy.
From there, your only job is to watch the lesson and copy the editing assignment. You’ll get a reference video to follow and your goal is to get your edit as close to the reference as you can.
We give you all the assets and footage you’ll need, don’t worry.
Each lesson video is about 7-12 minutes in length and I recommend that you spend about 45 minutes on each assignment. Even if you don’t finish it in 45 minutes, move on to the next days assignment.
Spending a little bit of time on each assignment is better than spending hours and hours on one assignment trying to get it perfect.
What We Cover
Edit That focuses on Cinematic Video Editing and not YouTube/Social Media Editing.
Cinematic Video Editing is editing that prioritizes visuals, story telling and rhythm and is not engineered to purely maximize watch time, engagement and likes.
This is the type of editing that is used when doing high budget projects and commercials for companies like Nike, Canon, Jaguar and other big brands.
Things you will be editing:
- Branded Commercials
- Product Promotional Videos
- Narrative Videos
- Cinematic Travel Films
Things you will not be editing:
- Vlogs
- YouTube Videos
- TikToks/Reels/Shorts
Here’s what you’ll learn
Day 1 – Shot Curation
This is super Underrated! You’ll learn how to choose the best shots for edit and what makes a good shot.
Assignment 1
Landrover Evoque Commercial
Day 2 – Storytelling
The most important thing you’ll learn when it comes to video editing. We teach you what makes a good story, how to tell a better story and why it’s so important
Assignment 2
Gameboy Commercial
Day 3 – Music
Learn how music affects your videos and how to choose the perfect song.
Assignment 3
Jaguar F-Type Commerical
Day 4 – Fast Cut Editing
Learn how to introduce intensity and power into your video using a fast editing style
Assignment 4
DJI Action Commercial
Day 5 – Slow Cut Editing
Learn how to make your video more emotional with a slow editing style
Assignment 5
Pacific Sands Tofino POV
Day 6 – Transitions
Learn how to add a little flair to your videos through the use of transitions. We give you 3 individual tutorials and assignments to master them!
Assignment 6
3 Different Transitions
Day 7 – Sound Design
Sound Design is so underrated. Because of that, we have an entire day dedicated to it.
Assignment 7
Honda Rebel Commercial
Day 8 – Practice Day
You know what they say, practice makes perfect!
Assignment 8
Summit Creative Backpack Commercial
Day 9 – Edit Analysis
We teach you how to break down someone else’s editing style so you can do it for yourself!
Assignment 9
Video Edit Analysis
Day 10 – Final Day
We say goodbye and give you a BIG project to edit!
Assignment 10
Nisi VND Commercial
About Author
Mitchell and Stephen both have a passion for film and photography, which they have been honing for the past seven years. The two work as a cohesive unit to bring both their own, as well as their client’s ideas to fruition. They are each equally skilled filmmakers, photographers and editors, allowing for an efficient work flow on any project they tackle.
More courses from the same author: Mitchell Kucher & Stephen Kucher
Salepage: Edit That – Cinematic Video Editing Bootcamp – TMS Media – Mitchell Kucher & Stephen Kucher
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