Magic Through Motion – Claire Oring

Magic Through Motion will give you all the technical tools, step-by-step guidance, and support you need to add stop motion animation to your portfolio. This is the only course on the market that will not only teach you how to make beautifully branded stop motion animations AND how to manage your brand new client load, but also help you grow your portfolio along the way.

What You’ll Learn In Magic Through Motion

Module 01: BUILDING A PORTFOLIO TO ATTRACT DREAM CLIENTS

To ensure we approach our upcoming portfolio challenges with dialed in strategy, we’re diving into creating a portfolio with intention.

You’ll learn how to….

• Define your ideal client and build your portfolio with them in mind
• Dial in on your own style and goals
• Pick a niche for your portfolio challenge
• Create a portfolio that sells

Module 02: PRE-PRODUCTION FROM STRATEGY TO STYLING

Crafting a scene that will captivate your clients audience and sell their product needs to be approached strategically. I’m sharing my process for crafting shot lists, developing dialed in art direction, presenting ideas to clients, and prepping for a successful shoot day before arriving on set.

You’ll learn how to…

• Create a strategic shot list based on your clients goals
• Develop art direction and styling for your scene
• Build a streamlined creative proposal for your clients
• Helpful prop styling toolsand tricks
• Plan ahead for all of the logistics of a successful shoot day

Module 03: STOP MOTION BASICS & BEST PRACTICES

There’s no “undo” button when it comes to shooting stop motion. Everything has to be perfect in camera to avoid a reshoot. So we’re starting with stop motion fundamentals and best practices. We’re also digging into lighting options and helpful setups for consistent videos that don’t flicker!

You’ll learn how to….

• Create your own stop motion with a simple process
• Avoid common pitfalls that can quickly sink your animation’s quality
• Choose the best lighting method for your scene
• Setup three of my favorite studio lighting setups
• And you’ll be introduced to your first portfolio challenge!

Module 04: ADVANCED STOP MOTION TECHNIQUES

Ready to make some magic? In this module, you’re getting a front row seat to all the advanced tools and tricks of the trade. These techniques will take your portfolio to the next level, so put your hair in a ponytail and let’s get to work.

You’ll learn how to…

• Break down complicated stop motion transitions
• Animate with advanced techniques like replacements, rigs, growing an object with claymation, colliding objects, cutting objects and more
• Direct hand models during a stop motion scene

And you’ll complete your final four portfolio challenges utilizing your fancy new skills!

Module 05: POST-PRODUCTION: EDITING IT ALL TOGETHER

That’s a wrap! The shoot is over and now the magic comes alive. I’m sharing my exact method for editing a smooth stop motion, adding sound and patching up a mistake.

You’ll learn how to…

• Cull and color grade images in Lightroom
• Edit your stop motion in After Effects and Premiere Pro
• Create seamless looping videos
• Use spot correction in Photoshop to patch a rig or mistake
• Add sound effects to your videos
• Add animated text to your scenes in Canva and After Effects
• Render and compress your video for digital platforms

Module 06: MANAGING YOUR CLIENTS LIKE A PRO

Ready to expertly guide your clients through the stop motion process? Streamlined client communication is vital for a successful project. I’m giving you my best tips for creating clear and professional boundaries and setting expectations with your clients.
We’ll also be diving into business policies that protect you.

You’ll learn how to…

• Communicate professionally using agency and marketing slang
• Use my time saving, buttoned up stop motion process for clients
• Get paid upfront and negotiate with ease
• Implement business policies and contract clauses that protect you and your time.

Module 07: PRICING, PITCHING & DIGITAL MARKETING

Now that you’re a stop motion guru, you only need two more things: an updated portfolio and clients to work with! We’ll update your portfolio in a way that connects with your dream clients, and you’ll learn the best ways to confidently pitch projects to them. I’m sharing exactly what’s worked for me – with helpful templates.

You’ll learn how to…

• Develop your own pricing and packages
• Learn the basics of copyrights and licensing content.
• Strategically update your portfolio for connection
• Social media tips for getting hired
• Pitch to clients confidently (with a variety of email templates)

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